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    The international Digital Marketing Awards series

    Montreal - Paris - Dubaï - Brussels - Geneva - Luxembourg - Monaco

    Next event on May 28th, Montreal, from 6 to 10 pm. Case subscription until April 28th

  • Categories

    Brands, Agencies, Ad Sales companies, On Line Media owners, Ad Tech and Mar Tech players can submit their client cases showing how they succeeded with their digital projects. Relevancy, Digital Maturity and Innovation are the main criteria in the following categories.

    How to submit a Case:

    • Go to our international event e-shop and register
    • Select your international event and your category of expertise
    • Submit your Slide Case (15-20 slides) or Video Case (max 2mins) containing the following items : Market Context/Client Brief and objectives/Expertise and solutions gathered together/Delivered campaign or Case with images and graphics for better understanding/Performance results. The presentations have to be sent to pascal.gayat@lescasdor.com

    Search Marketing

    Optimization of paid (SEA) and organic (SEO) strategies to increase online visibility.

    Social Media

    Innovative use of social platforms to engage and retain communities.

    Influencer Marketing

    Effective collaborations with influencers to promote products or services.

    Programmatic Advertising

    Automated display campaigns targeting relevant audiences efficiently.

    Customer Relationship Management (CRM)

    Strategies to enhance customer satisfaction and loyalty through effective relationship management.

    Lead Generation

    Innovative techniques to attract and convert qualified leads.

    Omnichannel and Drive-To-Store

    Seamless integration of online and offline channels to drive customers to physical stores.

    Data-Driven Marketing

    Leveraging data to personalize customer experiences and optimize performance.

    Artificial Intelligence Marketing

    Harnessing AI to improve campaigns and customer interactions.

    Mobile Marketing

    Strategies targeting mobile users for an optimized experience on portable devices.

    Online Video

    Creation and distribution of engaging video content to capture audience attention.

    Performance Marketing

    Campaigns focused on measurable results and high return on investment.

    Performance Tracking and Optimization

    Tools and methods to measure and enhance the effectiveness of marketing initiatives.

    Storytelling

    Creative use of narratives to strengthen engagement and emotional connection with the brand.

    Retail Media

    Utilizing retailer ad spaces to reach consumers at the point of purchase.

    Sustainable Marketing

    Initiatives promoting eco-friendly and responsible practices in digital marketing.

    Innovation Award

    Recognition given to the most innovative campaign or project across all categories.

    Jury's Special Award

    Recognition given to the campaign or project that captured the Jury’s heartfelt affinity and admiration.

    Grand Prize

    Award honoring the best case across all categories, selected by the jury.
  • 2025's Jury Members

    We are bringing together 20 senior marketing executives from leading brands.
    They are evaluating the most innovative digital marketing initiatives and they are joining us in celebrating excellence while shaping the future of marketing!

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    Florence Bacccard

    Brand Director

    UBISOFT (Montreal)

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    Maud Barre Miniou

    Marketing & Digital experience Director

    IDOLEM

    HOT YOGA STUDIOS

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    Sophie Belanger

    Chief Marketing Officer, Coffee

    KEURIG DR PEPPER CANADA INC

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    Guillaume Ber

    Senior Director, Digital Strategy and Video Distribution

    QUEBÉCOR (NumériQ)

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    Cloe Berard

    Senior Director, Digital marketing strategy & eCommerce

    MARCELLE GROUP

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    Julie Dionne

    VP marketing & innovation

    St-HUBERT

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    Jonathan Gendreau

    Vice President, eCommerce & Digital Strategy

    METRO

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    Marjorie Houle

    Marketing Director

    LACTALIS CANADA

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    Hugo de La Grandiere

    Media, Web & Digital Performance Lead

    NOVARTIS

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    Pascale Landreville

    Marketing Director

    SUPER C - METRO

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    Jeremy Leith

    Marketing Director

    PHI

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    Marie-Pierre Mathieu

    Chief Marketing Officer, Quebec office

    RBC

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    Michael Masse

    Senior Director - Digital Studio

    NATIONAL BANK OF CANADA

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    Alice Raffin

    Digital Marketing Director

    BIXLERS

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    Pascal Rosello

    Chief Digital Officer L’Oreal Luxe Canada

    L'OREAL CANADA

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    Isabelle Roy

    Senior Advisor Marketing

    DESJARDINS

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    Gregory Saget-Rudd

    Senior VP Growth

    NESTO

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    Laetitia Sorribes

    VP marketing & Communications

    INTACT

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    Melanie Tremblay

    Digital strategy & experience Director

    GERMAIN HOTELS

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    Nathalie Tremblay

    VP, Marketing strategy & Customer experience

    TENNIS CANADA

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    Aurelie de Turckheim

    Communications Director

    STANISLAS COLLEGE

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    Lea Zaghdoun

    Marketing & eCommerce Director

    JOUVIANCE

  • Planning

    4 key steps to not miss out !

    1

    Case Subscription campaign

    Candidates can register their cases from February 1st to April 28th.

    2

    Jury analysis

    The Jury members will be consulted early May.

    3

    Dinner Table Booking

    Companies can start booking Dinner seats and table from February 1st until April 28th.

    4

    Awards Dinner

    on May 28th

    Dinner starts at 7pm with a networking cocktail and ends at 11 pm.

  • Organizers

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    PASCAL GAYAT - Founder

    Pascal Gayat founded Les Cas d'OR in 2019 after 23 years of leadership in international digital marketing companies such as Softbank Interactive Marketing, 24/7 Media, Overture, Yahoo!, and Tradedoubler.

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    MAGALIE ZAFIMEHY - Co-organizer

    Magalie Zafimehy has over 20 years of experience in digital marketing strategy in Canada and France across various industries such as entertainment, media, luxury hospitality, and tech.